Design ADI the association for industrial design, granted continuous dedication to research and innovation to designer Antonio Lupi, putting the INTROVERSO project in the list of the best Italian design products competing in Compasso d'Oro 2018. (Founded in 1954, he is the oldest and most important design award in the world). The awesome customization concept INTROVERSO is one of its most appreciated features. The idea of a marble sink available both in its original version or completely customized with its broken edges reveals the great secret of this design work.
The three forms of the inner soul are the edges of INTROVERSO1, INTROVERSO2 and INTROVERSO3. A discipline that has led this work to position itself among the nominees for the grand prize.
Research, innovation and originality have always been synonymous with Antonio Lupi's work, which has seen its production in recent years enriched with unique ideas, in unusual and admirable projects. Seeks to surprise your audience through a new challenge, with white Carrara marble, an old and multifaceted material, interpreted according to the company's design philosophy.
Able to mold the material and reinvent it to create new highly innovative and contemporary objects. Who was going to think of another era than the older material, joins modern technology to decorate the bathrooms. A surface concentric shapes and from a mechanical milling, you can vary your figure, when splitting the material doing it irregular but perfect at the same time.
Marble is a stripped material of classicism and projected into the future that maintains that charm and purity that confers it, thanks to the soul of this innovative company in its designs. The introverse series is manufactured in a way three-dimensional as if it were a sculpture, it has several depths and linearly balanced measures. The internal core of the project is the idea that has accompanied Paolo Ulian's project from the beginning to Antonio Lupi.
Marble block loses its monolithic appearance in which he reveals the subtle play of light that intermingle in the thin marble slats. The designer breaks them with accurate hits To bring to light another sculpture different from the initial one, it seems that it leaves its inner form bare. In the case of INTROVERSO 3 It is characterized by almost total breakage of the lateral surface. As a singularity when sliding your finger along the marble plates, there is a soft and natural music that comes from the soul of the stone and the peculiarities of its work.
Through emotion this new project Antonio Lupi continues his unstoppable path looking for beauty and elegance in the forms of design, which for his understanding are harmonious and original creations. Introverso is a sink with its own entity and a unmistakable identity. At first glance it is shocking and strange but when you know where it comes from and why its appearance is considered a masterpiece of avant-garde design. Personally it fascinates me.